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Pharma Boosts Ad Spending 2%
TRENTON, N.J.

(AP) - Pharmaceutical companies boosted their spending on ads directly targeting consumers by barely 2 percent last year, according to data compiled by The Nielsen Co.

Drugmakers spent a combined $4.51 billion on ads for prescription medicines...

Drug Discovery and Development:  Mar 21 2010 5:26AM
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'Viagra Falls' (55)
Viagara Falls, the comedy starring Harold Gould, Lou Cutell and Teresa Ganzel returns to the Indian Wells Theater on the California State University campus on Cook Street in Palm Desert, Friday, Jan.

The play was a great success when it premiered here in the...

Desert Entertainer:  Mar 20 2010 4:27PM
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Singapore warns of death and gangrene from fake Viagra
Men who are nervous about consulting a doctor regarding erectile dysfunction or who are just curious about using erectile dysfunction drugs are the ones who are most likely to get themselves into trouble by buying counterfeit and dangerous medications sold...
Singapore Democrats:  Mar 19 2010 6:27AM
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Teva beats out Pfizer in generics takeover [The Day, New London, Conn.]
19--The world's largest generic-drug firm has beaten out Pfizer Inc., the world's largest research-based pharmaceutical company, by placing a $5 billion bid to take over a German generics manufacturer, according to the Reuters news service.

The Israeli firm...

Therapeutics Daily:  Mar 19 2010 7:47PM
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Teva beats out Pfizer in generics takeover
The world's largest generic-drug firm has beaten out Pfizer Inc., the world's largest research-based pharmaceutical company, by placing a $5 billion bid to take over a German generics manufacturer, according to the Reuters news service.

The Israeli firm Teva...

TheDay.com:  Mar 19 2010 5:59PM
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Viagra V. Cialis: Pfizer Ends Its Patent Battle Against Lilly
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Search Include Synonyms PUBLICATIONS: Check All | Uncheck All 'The Pink Sheet' 'The Rose Sheet' Pharmaceutical Approvals Monthly 'The Gold Sheet' 'The Gray Sheet' Health News Daily ...

The Pink Sheet:  Mar 19 2010 10:12AM
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Viagra V. Cialis: Pfizer Ends Its Patent Battle Against Lilly
_ Viagra V.

Cialis: Pfizer Ends Its Patent Battle Against Lilly.

Health News Daily:  Mar 19 2010 4:41AM
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Pfizer Drops Viagra Lawsuit Against Lillys Cialis
Pfizer has dropped a 2002 patent lawsuit against Eli Lilly that alleged the drug Pfizer Drops Viagra Lawsuit Against Lillys Cialis.
FDA News:  Mar 19 2010 1:43AM
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impotence, heart disease and raised death risk
They found that men who had both conditions were twice as likely to die from any cause and twice as likely to have a heart attack than men with heart disease alone.

The researchers expressed concern that using drugs such as Pfizer's Viagra or Eli Lilly...

Nigeria Guardian:  Mar 18 2010 10:39PM
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The heart matters in impotence
Men with heart disease who also complain of erectile dysfunction die sooner than other male heart patients, researchers reported on Monday.

They found that men who had both conditions were twice as likely to die from any cause and twice as likely to have a...

China Economic Net:  Mar 18 2010 7:29PM
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Pfizer drops Viagra infringement case against Lilly
Pfizer Inc agreed to drop an eight-year-old patent infringement lawsuit against Eli Lilly & Co over Viagra after a US government agency rejected part of the male impotence drug's patent.

The notice of agreement was filed Monday in Delaware's...

Moneycontrol.com:  Mar 18 2010 6:45AM
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Duphat special: Where there's a pill
From contraceptive patches to pills for erectile dysfunction, pharma conference offers a little something for everyone Dubai : A host of new over-the-counter products were launched at the International Pharmaceuticals and Technologies Conference and Exhibition ...
Gulf News:  Mar 18 2010 4:42PM
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PETA Wants DOM Partners to Donate Multimillion-Dollar Sex.com Web Domain to Help Group Tout the 'Viagra' Effec
This morning, PETA sent a letter to Scott R.

Matthews of the law firm Windels Marx Lane & Mittendorf asking him to urge his client DOM Partners LLC to donate the company's Sex.com Web domain to PETA so that the group can use it to educate visitors...

PETA:  Mar 18 2010 4:00PM
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Pfizer Drops Suit Against Lilly Over Viagra Patent
Pfizer Inc., which recently suffered a blow in the U.S.

Patent and Trademark Office's re-examination of a patent for Viagra, has moved to drop an infringement case against Eli Lilly & Co.

over a rival erectile dysfunction drug.The pharmaceutical...

Law360:  Mar 18 2010 10:15PM
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Sugar daddies (but no Viagra)
I was having champagne with an Aussie mate of mine who only dates long, cool Russian women in black dresses.

It goes almost without saying that Maxescape_start39;s relationships tend to be eventful and full of angst, and I am always eager to catch up on the...

Moscow News:  Mar 18 2010 9:49PM
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Pfizer abandons Viagra suit against Lilly
Pfizer agreed to drop an 8-year-old patent infringement lawsuit against Eli Lill Pfizer abandons Viagra suit against Lilly.
FiercePharma:  Mar 18 2010 5:49PM
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Eli Lilly Expands Mens Health Range
Eli Lilly and Co.

(LLY) recently entered into a deal with Australian company, Acrux, which should help strengthen Lillys mens health portfolio.

Lilly acquired exclusive worldwide rights to commercialize Axiron, which is currently being reviewed by the US...

Seeking Alpha:  Mar 18 2010 10:35AM
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Virginia is for Viagra
Examiner Staff Writer New budget will continue to cover treatments for erectile dysfunction Great news for Virginia's aging government workers: Lawmakers have found money for the little blue pill.

Under the state's newly minted budget, Virginia will continue...

DCExaminer.com:  Mar 17 2010 1:23AM
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Pfizer drops Viagra infringement case against Lilly
WILMINGTON, Del., March 17 (Reuters) - Pfizer Inc <PFE.N> agreed to drop an eight-year-old patent infringement lawsuit against Eli Lilly & Co <LLY.N> over Viagra after a U.S.

government agency rejected part of the male impotence drug's...

Reuters:  Mar 17 2010 10:24PM
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Pfizer drops Viagra infringement case against Lilly
WILMINGTON, Del., March 17 (Reuters) - Pfizer Inc agreed to drop an eight-year-old patent infringement lawsuit against Eli Lilly&Co over Viagra after a U.S.

government agency rejected part of the male impotence drug's patent.

The notice of...

FinanzNachrichten.de:  Mar 17 2010 9:47PM
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The heart matters in impotence
Men with heart disease who also complain of erectile dysfunction die sooner than other male heart patients, researchers reported on Monday.

They found that men who had both conditions were twice as likely to die from any cause and twice as likely to have a...

People's Daily Online:  Mar 17 2010 12:02PM
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Men with both impotence and heart disease face increased death risk
Men with heart disease who also complain of erectile dysfunction die sooner than other male heart patients, researchers reported on Monday.

They found that men who had both conditions were twice as likely to die from any cause and twice as likely to have a...

New York Daily News:  Mar 17 2010 11:43AM
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Impotence plus heart disease ups death risk: study
Men with heart disease who also complain of erectile dysfunction die sooner than other male heart patients, researchers reported on Monday.

They found that men who had both conditions were twice as likely to die from any cause and twice as likely to have a...

Asiaone:  Mar 17 2010 8:24AM
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The heart matters in impotence
Men with heart disease who also complain of erectile dysfunction die sooner than other male heart patients, researchers reported on Monday.

They found that men who had both conditions were twice as likely to die from any cause and twice as likely to have a...

CHINAdaily:  Mar 17 2010 1:07AM
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Impotence Plus Heart Disease Increases Death Risk
Men with heart disease who also complain of erectile dysfunction die sooner than other male heart patients, researchers reported on Monday.

They found that men who had both conditions were twice as likely to die from any cause and twice as likely to have a...

FOXNews.com:  Mar 17 2010 12:15AM
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